Blog
Category: Trends
How to take advantage of the boom in soft drinks to innovate?
14/01/2026
Every year, European consumers show a growing interest in products that combine flavour, innovation, and different sensory experiences.…
Swicy, the secret behind flavours that get people talking
07/01/2026
Finding a flavour that surprises while remaining consistent with a brand is a real challenge. Constant innovation has…
Redefining the isotonic drink: trends and formulation
12/12/2025
Behind every drink lies a process of experimentation: measuring proportions, testing flavours, adjusting minerals… All with one goal:…
Kokumi: the “sixth taste” that transforms the sensory experience
07/12/2025
There are flavours that are hard to describe. They are neither sweet nor salty, neither bitter nor sour,…
Sugar-free drinks: the choice of the modern consumer
14/10/2025
Taking care of our bodies and feeling good about what we consume has become a priority for many…
Carbonated drink: examples that delight the palate
09/10/2025
The sound of a bottle opening, the bubbles rising to the surface, and that first refreshing sip: these…
Candy drinks: when beverages become fun
09/09/2025
A drink is no longer enjoyed solely for its flavour, but also for its appearance and the experience…
Food exportation without borders: the power of aromas in global acceptance
12/08/2025
Innovation in the food industry goes far beyond choosing ingredients. Today, technology applied to aroma development has created…
Discover how aroma in pastry builds customer loyalty
23/07/2025
Tasting freshly baked cookies or a chocolate cake awakens many sensations even before the first bite. Through the…
Design the still soft drink your market is waiting for
19/06/2025
What was once seen as a simple refreshing beverage must now meet an increasingly broad set of consumer…
The aroma of coffee as a sensory signature: a strategy that makes you fall in love
16/05/2025
There are experiences that do not need words to remain engraved in our memory. It is enough to…
What does the food that builds loyalty smell like? Sensory branding in ready meals
09/05/2025
There are smells that remain engraved in our memories: grandma’s favorite dish, freshly baked bread, or the aroma…
Key Trends in Aromas for the Dairy Industry in 2025
26/02/2025
Currently, the dairy industry in Spain is driven by changing consumer demands and technological advancements in food production.…
Air Freshener: How to Create an Unforgettable Brand Identity
12/09/2024
The Power of Smell in Brand Marketing The sense of smell is one of the most powerful tools…
Ice cream flavour: why we love it?
27/08/2024
We know that summer is the season par excellence for ice cream, although in reality more than one…
Superfoods : How to Get Extra Energy
25/06/2024
Superfoods are revolutionising the way we obtain nutrients, offering a rich source of vitamins, minerals and antioxidants that…
Fermented Foods: Health Benefits and Unique Flavours
18/06/2024
Fermented foods are gaining popularity in the food industry, offering not only exceptional health benefits but also a…
Christmas flavors: creating festive sensory experiences
19/12/2023
Discover the Christmas flavors in every bite and sip with our guide to creating unforgettable sensory experiences. In…